Sunday, March 25, 2007

NBC Universal and News Corp. Announce Deal with Internet Leaders

News Corporation and NBC Universal will launch the largest Internet video distribution network ever assembled with the most sought-after content from television and film. The video-rich site will debut this summer with thousands of hours of full-length programming, movies and clips, representing premium content from at least a dozen networks and two major film studios.

AOL, MSN, MySpace and Yahoo! will be the new site’s initial distribution partners. Their users, who represent 96 percent of the monthly U.S. unique users on the Internet, will have unlimited access to the site’s vast library of content. This media alliance will offer consumers free long- and short-form video and create a compelling platform for advertisers, targeting the rapidly growing audience of online video consumers.

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