Sunday, March 4, 2007

Scentric Launches Free Data Privacy Assessment Tool

Scentric, the provider of theworld's first universal data classification solution, today announced theavailability of the Data Privacy Assessment Tool, empowering enterpriseusers with a proactive assessment of potential data privacy risks. Available as a free download at for a 30 day periodfollowing user registration on the site, the application provides on-demand classification of files on laptops, desktops, filers and file servers.

In the last two years, over 100 million private data records have been lost or stolen, according to the Privacy Rights Clearing House. The Ponemon Institute estimates the average cost of a data breech in 2006 at $182 per record, but the impact of a privacy breech on an enterprise goes beyond the dollar costs involved to include damage to a company's brand image, potential fines, and lost customers.

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